by Joyce Johnson | Career Resources, Employment, Productivity, Sales, Small Business, Work Life
If you take a good look at all the successful entrepreneurs and business owners throughout history, you’ll notice that they have some similar defining characteristics. This may seem like nothing more than coincidence, but the truth is that without those traits,...
by Joyce Johnson | Career Resources, Communication, Employment, Productivity, Sales, Small Business
As a salesperson, your role is to communicate the value your product or service can bring to customers. Having the perfect solution for their pain points is only half the battle; you need to make your customers understand exactly how they could benefit from your...
by Joyce Johnson | Uncategorized
The multitude of digital innovations over the past decade have been causing paradigm shifts in the business world. The world is more connected, and many sales processes have been streamlined with new technologies. But despite all these changes, the goal of all...
by Joyce Johnson | Uncategorized
“A satisfied customer is the best business strategy of all.” —Michael LeBoeuf Customer acquisition is crucial to any business—your customers and sales make your revenue! But making sales isn’t easy, especially with such a tight economy and a competitive...
by Joyce Johnson | Networking, Sales, Small Business
As a salesperson, how do you entice potential buyers to make the purchase? Do you go to great lengths to ensure they know all your product’s unique features? While this selling technique is informative, here’s the reality: product demonstrations and long lists of...
