Tips For Hiring High Sales Performers
Dominating your market and growing your business takes more than just having perfect branding, quality products, or the best marketing strategies. A pivotal part of achieving your business goals is assembling a good sales team—yet many business owners struggle to do so.
Hiring a high-performing sales team can be extremely tricky—but why is that? Well, it’s because sales hiring is expensive. Bringing in new employees for any position is generally costly, but sales are often the most expensive part of any business’s strategies, not to mention your sales directly affect your bottom line. Growing your sales team can potentially bring high rewards—but it also has high risks.
If you’re wondering how you can consistently recruit high sales performers, today’s your lucky day! In this blog, we’ll be giving you some tips on how to make sure you hire only the best, so read on!
Define your ideal candidate
To ensure an efficient sales hiring process, you need to first define your ideal candidate. Create a concise yet clear and comprehensive outline of the position, its responsibilities, and the characteristics and skills you are looking for. You should also take into consideration the goals and needs of your business over the next 2-5 years, and how you expect your sales team to contribute to those goals.
Focus on skills, not experience
Job experience and education are important, as they can be indicators of promising candidates and help you quickly narrow down your list. But picking out a team based only on these two qualifications does not guarantee their success in the position. Good instincts, critical thinking, and confidence are arguably more important—but you won’t find any of these on a resume, which leads us to our next point.
Put candidates to the test
Besides relying on the resume to make your decision, devise a test or demonstration that will allow them to showcase their practical skills. It can be something as simple and straightforward as asking them to pitch a random object or service to you. This is a good way to assess how well they respond to unexpected situations and communicate while under pressure.
Prepare a competitive compensation
Top sales performers are like hidden gems. They are in demand yet hard to find, so you can expect that most businesses will hold on to their top performers tightly. And with their sales expertise, these top performers are probably enjoying high rewards at their current companies.
To attract high-performing sales talents and successfully win them over, you need to prepare an enticing compensation. This can be in the form of a competitive salary, extended vacations, career development—or all of that and more!
Conclusion
And there you have it! Those are our tips on getting high sales performers so you can scale your business. Hiring good salespeople is hard, and hiring the crème de la crème is even harder, but they will absolutely be worth it.
